Demographics

What is the value of this report?

In this page we show the Demographics of your (active) customers. (every customer with at least one one order within the selected time frame is counted as an active customer)

the goal is to understand the distribution of age gender and region.

for the gender/age distribution we use a pie chart. only one chart for both

scorecards show information about key metrics and about the amount of captured information.

the evolution of customers/orders/revenue is shown by a time series chart.

a geo map, a scatter plot and a table show age/gender from different points of view.

 

How to use this report?

 drill down in pie chart , table, scatter plot

select optional metrics

Key Dimensions

  • age

  • gender

  • region

Other Dimensions & Filters

  • customer owner

  • parameter name

  • parameter value

Key Metrics

  • orders

  • revenue

  • margin

Other Metrics