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Product WPO Dashboard

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This report is a dashboard, mixing 6 different key information about your Product Widget & Page Optimizer (WPO) performance (by default over the last 30 days). It is connected mainly to the first row of WPO of Boxalino (level 1) about products:

Section description

Type

Position

1

WPO Displays, Clicks, Click Orders, Click Revenue and Click Margin

Pie charts

1st column

2

AWARENESS : Displays, Clicks, Click Orders, Click Revenue and Click Margin per WELCOME Widget (home page)

Time charts

2nd column

3

CONSIDERATION : Displays, Clicks, Click Orders, Click Revenue and Click Margin per SEARCH/NAVI Widget (search, navigation, …)

Time Charts

3rd column

4

EVALUATION : Displays, Clicks, Click Orders, Click Revenue and Click Margin per UP-SELL Widget (product recommendations on pdp)

Time Charts

4th column

5

LOYALTY: Displays, Clicks, Click Orders, Click Revenue and Click Margin per RE-BUY Widget

Time Charts

5th column

6

PURCHASE: Displays, Clicks, Click Orders, Click Revenue and Click Margin per PURCHASE Widget

Time Charts

6th column

Reporting Metrics

Name

Abbreviation

Optional

Sections

Displays Metric

Displays

 

Clicks Metric

Clicks

 

Click Orders (Click Transactions)

Click T.

 

Click Revenue

 Click $

 

Click Margin

Click (£)

Reporting Dimensions

Name

Abbreviation

Sections

WPO Segment

WPO

1

Widget Segment

Widget

2-6

Reporting Filters

Name

Abbreviation

Default value

Sections

Device Category

Device

 

 

Traffic Channel

Channel

 

 

Session Language

Language

 

 

Returning Visitor

Returning

 

 

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