This report is a dashboard, mixing 6 different key information about your Customer Sales Transactions performance (by default over the last 30 days):
Section description | Type | Position | |
---|---|---|---|
1 | SalesTransactions, Revenue (and Margin) per Gender, Age (Decade) and Region | Time charts & / Pie charts / Bar Charts | 1st row |
2 | Active Customers, SalesTransactions, Revenue (and Margin) per Lifetime Orders Transactions and Lifetime Revenue | Pie chartsBar Charts | 2nd and 3rd row (left) |
3 | Share of revenue of New VS Existing Customer | Area chart | 2nd row (center) |
4 | Number Percent of Identified Session per traffic channel | Time chart | 2nd row (right) |
5 | Top-Revenue Customers (of the current period) | Time chartsTable | 3nd 3rd row (leftcenter) |
6 | Revenue per product property (brand) by age and gender | Bubble Chart | 3rd row (right) |
...
Name | Abbreviation | Optional | Sections |
---|---|---|---|
Transactions Metric | Transactions | 1.1, 2.2, 5, 6 | |
Revenue Metric | Revenue, $ | 1.2, 2.3, 3, 5 | |
Margin Metric | Margin, £M. | YES | 1.3, 2.4, 5 |
Active Customers | Active Cust. , A:Customers | 2.1 | |
Identified Sessions | Identified S. | 4 | |
Lifetime OrdersTransactions | LTOLTT, LT OrdersTransactions, LT:OT | 5 | |
Lifetime Revenue | LTR, LT Rev., LT:$ | 5 | |
Lifetime Order P Quantity | LTQ, LT Qty, LT:Q | YES | 5 |
Lifetime Margin | LTM, LT Marg. LT:£M | YES | 5 |
Reporting Dimensions
Name | Abbreviation | Sections |
---|---|---|
Customer Gender | Gender | 1, 5, 6 |
Customer Decade | Decade | 1, 6 |
Customer Region | C. Region, C:Region | 1, 5 |
Customer Greater Region | Greater Region | 1.1, 1.2, 1.3 |
Lifetime Orders Transactions Level | LTOLTTL, LT Orders Transactions L. , LT:OTL | 2 |
Lifetime Revenue Level | LTRLTRL, LT Rev. L. , LT:$$L | 2 |
New Customer Segment | New Cust. , New:C | 3 |
Existing Customer Segment | Existing Cust. , Existing:C | 3 |
Traffic Channel | Channel | 4 |
Customer ID | C. ID, C:ID | 5 |
Customer Age | Age | 5 |
First Order Date | First Ord. First:O | 5 |
Last Order Date | Last Ord. Last: O | 5 |
Product Property Value | P.P. Value ,PP:Value | 6 |
...