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Visitor Product Journey Dashboard

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This report is a dashboard, mixing 6 different key information about your Visitor Journey performance (by default over the last 30 days). It is connected mainly to the first row of WPO of Boxalino (level 1) about products:

Section description

Type

Position

1

WPO Displays, Clicks, Click Orders and Click Revenue

Pie charts

1st row

2

AWARENESS : Displays, Clicks, Click Orders, Click Revenue (and Click Margin) per WELCOME Widget (home page)

Time charts

2nd, 3rd, 4th and 5th row (very left)

3

CONSIDERATION : Displays, Clicks, Click Orders, Click Revenue (and Click Margin) per SEARCH/NAVI Widget (search, navigation, …)

Stacked Area charts

2nd, 3rd, 4th and 5th row (left)

4

EVALUATION : Displays, Clicks, Click Orders, Click Revenue (and Click Margin) per UP-SELL Widget (product recommendations on pdp)

Stacked Area charts

2nd, 3rd, 4th and 5th row (center)

5

LOYALTY: Displays, Clicks, Click Orders, Click Revenue (and Click Margin) per RE-BUY Widget

Stacked Area charts

2nd, 3rd, 4th and 5th row (right)

6

PURCHASE: Displays, Clicks, Click Orders, Click Revenue (and Click Margin) per PURCHASE Widget

Stacked Area charts

2nd, 3rd, 4th and 5th row (very right)

Reporting Metrics

Name

Abbreviation

Optional

Sections

Displays Metric

Displays

 

Clicks Metric

Clicks

 

Click Orders

 

 

Click Revenue

 

 

Click Margin

YES

Reporting Dimensions

Name

Abbreviation

Sections

Widget Segment

Widget

1

WPO Segment

WPO

2-6

Reporting Filters

Name

Abbreviation

Default value

Sections

Device Category

Device

 

 

Traffic Channel

Channel

 

 

Session Language

Language

 

 

Returning Visitor

Returning

 

 

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