This report is a dashboard, mixing 6 different key information about your Visitor Journey performance (by default over the last 30 days). It is connected mainly to the first row of WPO of Boxalino (level 1) about products:
Section description | Type | Position | |
---|---|---|---|
1 | WPO Displays, Clicks, Click Orders and Click Revenue | Pie charts | 1st row |
2 | AWARENESS : Displays, Clicks, Click Orders, Click Revenue (and Click Margin) per WELCOME Widget (home page) | Time charts | 2nd, 3rd, 4th and 5th row (very left) |
3 | CONSIDERATION : Displays, Clicks, Click Orders, Click Revenue (and Click Margin) per SEARCH/NAVI Widget (search, navigation, …) | Area charts | 2nd, 3rd, 4th and 5th row (left) |
4 | EVALUATION : Displays, Clicks, Click Orders, Click Revenue (and Click Margin) per UP-SELL Widget (product recommendations on pdp) | Area charts | 2nd, 3rd, 4th and 5th row (center) |
5 | LOYALTY: Displays, Clicks, Click Orders, Click Revenue (and Click Margin) per RE-BUY Widget | Area charts | 2nd, 3rd, 4th and 5th row (right) |
6 | PURCHASE: Displays, Clicks, Click Orders, Click Revenue (and Click Margin) per PURCHASE Widget | Area charts | 2nd, 3rd, 4th and 5th row (very right) |
Reporting Metrics
Name | Abbreviation | Optional | Sections |
---|---|---|---|
Displays Metric | Displays |
| |
Clicks Metric | Clicks |
| |
Click Orders |
|
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Click Revenue |
|
| |
Click Margin | YES |
Reporting Dimensions
Name | Abbreviation | Sections |
---|---|---|
Widget Segment | Widget | 1 |
WPO Segment | WPO | 2-6 |
Reporting Filters
Name | Abbreviation | Default value | Sections |
---|---|---|---|
Device Category | Device |
|
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Traffic Channel | Channel |
|
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Session Language | Language |
|
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Returning Visitor | Returning |
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