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Section description | Type | Position | |
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1 | WPO Displays, Clicks, Click Orders and Click Revenue | Pie charts | 1st row |
2 | AWARENESS : Displays, Clicks, Click Orders, Click Revenue (and Click Margin) per WELCOME Widget (home page) | Time charts | 2nd, 3rd, 4th and 5th row (very left) |
3 | CONSIDERATION : Displays, Clicks, Click Orders, Click Revenue (and Click Margin) per SEARCH/NAVI Widget (search, navigation, …) | Stacked Area charts | 2nd, 3rd, 4th and 5th row (left) |
4 | EVALUATION : Displays, Clicks, Click Orders, Click Revenue (and Click Margin) per UP-SELL Widget (product recommendations on pdp) | Stacked Area charts | 2nd, 3rd, 4th and 5th row (center) |
5 | LOYALTY: Displays, Clicks, Click Orders, Click Revenue (and Click Margin) per RE-BUY Widget | Stacked Area charts | 2nd, 3rd, 4th and 5th row (right) |
6 | PURCHASE: Displays, Clicks, Click Orders, Click Revenue (and Click Margin) per PURCHASE Widget | Stacked Area charts | 2nd, 3rd, 4th and 5th row (very right) |
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