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  1. If it is about a product recommendation block (without a complete narrative layout) select a TPOof TPO of the bottom line:

    1. WELCOME = on the home page and very general other start and landing pages

    2. SEARCH = on search, or menu navigation pages and specific landing pages (typically, landing pages showing directly a product list)

    3. UP-SELL = on the product detail page

    4. CROSS-SELL = on the basket page or basket overlay

    5. RE-BUY = on the account page

    6. INDIVIDUALIZE = on the e-mail

  2. If it is about another type of dynamic content (without a complete narrative layout), select a TPO of the second line

    1. PROMOTE = banner (on any page)

    2. READ = blog (on any page)

    3. PROFILE = survey/questions (on any page)

  3. If it is about a narrative layout select a TPO of the 3rd line:

    1. PRESENT = on the home page and very general other start and landing pages

    2. TELL = on search, or menu navigation pages and specific landing pages (typically, landing pages showing directly a product list)

    3. PERSUADE = on the product detail page

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On the dialog box, you will see some statistics and the list of existing widgets in this tpoTPO.

Click on the + Add Widget button on the bottom left:

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