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If it is about a product recommendation block (without a complete narrative layout) select a TPOof TPO of the bottom line:
WELCOME = on the home page and very general other start and landing pages
SEARCH = on search, or menu navigation pages and specific landing pages (typically, landing pages showing directly a product list)
UP-SELL = on the product detail page
CROSS-SELL = on the basket page or basket overlay
RE-BUY = on the account page
INDIVIDUALIZE = on the e-mail
If it is about another type of dynamic content (without a complete narrative layout), select a TPO of the second line
PROMOTE = banner (on any page)
READ = blog (on any page)
PROFILE = survey/questions (on any page)
If it is about a narrative layout select a TPO of the 3rd line:
PRESENT = on the home page and very general other start and landing pages
TELL = on search, or menu navigation pages and specific landing pages (typically, landing pages showing directly a product list)
PERSUADE = on the product detail page
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On the dialog box, you will see some statistics and the list of existing widgets in this tpoTPO.
Click on the + Add Widget button on the bottom left:
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