product_property_primary
Description
This table contains information about the performance of each product property and value for each month.
All product properties and values (bought or not during the month) are considered.
Some columns provide information about the global values of the orders the product property and value was included in (for example total_crncy_amt doesn’t not provide the product turnover, but the global turnover of all the orders the products was included in).
The month column is a date field always set with the first day of the month.
Granularity
one row per:
month
product property name
product property value
Columns
Field name | Type | Mode | Description |
property_name | STRING | NULLABLE | PRIMARY DIMENSION - MUST BE SET TO AVOID OVERCOUNT - the product property name |
property_label | STRING | NULLABLE | the product property label (property_label should have easy to read values while property_name might have technical values) |
property_value | STRING | NULLABLE | PRIMARY DIMENSION - MUST BE SET TO AVOID OVERCOUNT - the product property value |
property_value_label | STRING | NULLABLE | the product property value label (property_value should have easy to read values while property_value_label might have technical values) |
day | DATE | NULLABLE | PRIMARY DIMENSION - first day of the month |
order_id | STRING | NULLABLE | DEPRECATED - DO NOT USE |
orders | INTEGER | NULLABLE | the number of orders for this product that month |
order_products | INTEGER | NULLABLE | DEPRECATED - DO NOT USE |
order_qty* | INTEGER | NULLABLE | the quantity of any product in any orders including this product property and value that month |
list_crncy_amt* | FLOAT | NULLABLE | the total value of the products list price (product price before discounts) in any orders including this product property and value that month |
discount_crncy_amt* | FLOAT | NULLABLE | the total value of the products final price (product price after discounts) in any orders including this product property and value that month |
total_crncy_amt* | FLOAT | NULLABLE | the total value of the orders (including delivery costs and reductions) in any orders including this product property and value that month |
total_margin_crncy_amt* | FLOAT | NULLABLE | the total margin value of the orders (simple calculation summing the margin of each product and not applying any additional costs or reductions) in any orders including this product property and value that month |
product_qty | FLOAT | NULLABLE | the total quantity of THE CURRENT PRODUCT PROPERTY AND VALUE ordered that month IMPORTANT - SPECIFIC TO THE CURRENT PRODUCT PROPERTY AND VALUE |
avg_product_list_crncy_amt | FLOAT | NULLABLE | the average value of THE CURRENT PRODUCT PROPERTY AND VALUE list price (product price before discounts) IMPORTANT - SPECIFIC TO THE CURRENT PRODUCT PROPERTY AND VALUE |
avg_product_discount_crncy_amt | FLOAT | NULLABLE | the average value of THE CURRENT PRODUCT PROPERTY AND VALUE final price (product price after discounts) IMPORTANT - SPECIFIC TO THE CURRENT PRODUCT PROPERTY AND VALUE |
display_requests | INTEGER | NULLABLE | DEPRECATED - DO NOT USE |
weighted_display_requests | FLOAT | NULLABLE | DEPRECATED - DO NOT USE |
display_total_product_order_num | INTEGER | NULLABLE | DEPRECATED - DO NOT USE |
web_orders | INTEGER | NULLABLE | the number of orders connected to web sessions where THIS PRODUCT PROPERTY AND VALUE was bought that month |
product_views | INTEGER | NULLABLE | the number of product views (visit to PDP page) on THIS PRODUCT PROPERTY AND VALUE that month |
baskets | INTEGER | NULLABLE | the number of time THIS PRODUCT PROPERTY AND VALUE was added to a basket that month |
product_revenue | FLOAT | NULLABLE | the revenue generated by THIS PRODUCT PROPERTY AND VALUE that month |
product_view_session_orders | INTEGER | NULLABLE | the number orders in session with at least one product view with this PRODUCT PROPERTY AND VALUE (the order might not include this product) |
product_view_session_products | INTEGER | NULLABLE | the number of different products in session with at least one product view with this PRODUCT PROPERTY AND VALUE (the order might not include this product) |
product_view_session_product_qty | INTEGER | NULLABLE | the quantity of products in session with at least one product view with this PRODUCT PROPERTY AND VALUE (the order might not include this product) |
product_view_session_revenue | FLOAT | NULLABLE | the revenue generated in session with at least one product view with this PRODUCT PROPERTY AND VALUE (the order might not include this product) |
first_orders | INTEGER | NULLABLE | the number of times this PRODUCT PROPERTY AND VALUE was bought in the first order of a customer |
first_order_product_qty | INTEGER | NULLABLE | the quantity of THIS PRODUCT PROPERTY AND VALUE ordered when this product was bought in the first order of a customer |
first_order_revenue | FLOAT | NULLABLE | the revenue of THIS PRODUCT PROPERTY AND VALUE when this product was bought in the first order of a customer |
repeated_orders | INTEGER | NULLABLE | the number of time this PRODUCT PROPERTY AND VALUE was bought not for the first time by a customer |
repeated_product_qty | INTEGER | NULLABLE | PRODUCT PROPERTY AND VALUE |
repeated_revenue | FLOAT | NULLABLE | the revenue of THIS PRODUCT PROPERTY AND VALUE when this product was bought not for the first time by a customer |
last_orders | INTEGER | NULLABLE | the number of time this PRODUCT PROPERTY AND VALUE was in the last order of a customer (this customer has not made any purchase since) |
last_orders_short_time | INTEGER | NULLABLE | the number of time this PRODUCT PROPERTY AND VALUE was in the last order of a customer and the customer didn't buy anything after for a a time (e.g. 3 month) |
last_orders_medium_time | INTEGER | NULLABLE | the number of time this PRODUCT PROPERTY AND VALUE was in the last order of a customer and the customer didn't buy anything after for a a time (e.g. 6 month) |
last_orders_long_time | INTEGER | NULLABLE | the number of time this PRODUCT PROPERTY AND VALUE was in the last order of a customer and the customer didn't buy anything after for a a time (e.g. 12 month) |
product_owners | STRING | REPEATED | the product owners (not active by default, you can define filter rules to connect products to product owners (e.g.: suppliers) which you want to be able to select independently or in combination to the selection of any product or product property) |
account | STRING | NULLABLE | the account name (typically same for all orders with the value ‘main’) |
parameters | RECORD | REPEATED | general structure of parameters and values (in this table, it will mainly contain the key order properties) |
parameters. name | STRING | NULLABLE | Name of the property |
parameters. value | STRING | NULLABLE | Value of the property |
copy from the customer_primary or order_product table, duplicated values for all the products of the same order