CSS Framework: enable marketers to test anything visual in a clean way
By defining in your templates a CSS id or class parameter for each DIV of your template and relying on an advanced CSS framework, you can empower Marketers to make all the modifications they want, on any of the key elements of your template without opening a pandora’s box (like giving them direct access to in-styling on the DIV elements themselves). This might require a bit of training for marketing to learn about the CSS framework you have chosen, but it will pay off in multitude over time and will enable you to keep a very clean and highly controlled grip on your front-end in any browser and devise.
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