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What is the value of this report?

In this report, we show the engagement and attributed sales KPIs on all the widgets of the WPOs you have deployed on your web siteyou will get a detailed overview about how the different widgets are performing.

In addition we show the evolution of all KPI’s over time. This will help you to see trends in the Customer Behavior. If the number of Customers using the Widget Navigation is decreasing, and increasing for the Widget Search, this means that Customers are shifting their Behavior to use the Search more often.

The key Metrics, like Orders and Revenue, per session are shown as aggregated values and help you to understand the performance of each widget compared to the general session.

This page is available with various segmentations which will allow you to understand your performance not only per widget but also per Device, Channel, Region and most importantly per A/B-Test.

Key Dimensions

  • Widget

  • Journey Step

  • WPO

Other Dimensions & Filters

  • Device Category: Device

  • Traffic channel: ChannelTraffic source

  • Variant ID: SourceVariant

  • GeoIP regionLanguage Code: RegionLanguage

Key Metrics

  • Visitors Metric: Visitors

...

  • Sessions Metric: Sessions

  • Requests per Session:

  • Impressions per Request:

  • Clicks per Impression:

  • Add to Basket per Click:

  • Click Orders Metric: Orders

  • Conversion Rate: CR

  • Revenue Metric: Revenue

  • Margin Metric: Margin

Other Metrics

  • Impression Metric:

  • Click Metric:

  • Add to basket Metric: