What is the value of this report?
In this page the focus is on the orders.
the key metrics are shown as score cards.
to show the evolution of the orders we use a combined time series chart.
the distribution of the key dimensions are shown in pie chart.
a table showing key metrics and running percent for a key dimension.
a scatter chart visualizing 3 key metrics.
How to use this report?
drill down in the pie chart/scatter chart or table to select a different dimension
select the suiting metrics from the optional tab.
Key Dimensions
Price Level
Margin Level
Number of Products
Product Quantity
Other Dimensions & Filters
Time Selector: session_start_ts, order_tm
Source:
product owner:
Key Metrics
AOV
AOM
Number of Products
Product Quantity
Orders
Orders running %
Revenue
Revenue running %
...
This report is a dashboard, mixing 8 different key information about your Website performance (by default over the last 30 days):
Section description | Type | Position | |
|---|---|---|---|
| 1 | Sessions, Session Transactions and Conversion Rate | Time charts | 1st row (left) |
| 2 | Online & Offline Transactions and Revenue | Time charts | 1st row (right) |
| 3 | Widget Displays, Clicks, Click Unique Purchases and Click Revenue | Pie charts | 2nd row (left) |
| 4 | Unique Purchases per day (and Revenue/Margin) of top 10 products | Time chart | 2nd row (center) |
| 5 | Current and past A/B Tests | Table | 2nd row (right) |
| 6 | Volume( Requests), Unique Purchases and Click Revenue of top searches | Table | 3rd row (left) |
| 7 | Unique Purchases per day (and Revenue/Margin) of top 10 values of product properties (brand) | Time chart | 3rd row (center) |
| 8 | Latest Winning Interaction Alerts | Table | 3rd row (right) |
...
Reporting Metrics
Name | Abbreviation | Optional | Sections |
|---|---|---|---|
Sessions Metric | Sessions | 1.1 | |
Session Transactions Metric | Session Transactions, S:Transactions | 1.2 | |
Session Conversion Rate | S:CR, Session CR | 1.3 | |
Online Transactions Metric | Online Transactions, Online T# | 2.1 | |
Offline Transactions Metric | Offline Transactions, Offline T# | 2.2 | |
Online Revenue Metric | Online Revenue, Online $ | 2.3 | |
Offline Revenue Metric | Offline Revenue, Offline $ | 2.4 | |
Displays Metric | Displays | 3.1 | |
Clicks Metric | Clicks | 3.2 | |
Click Unique Purchases Metric | Click Unique Purchases, Click UPs | 3.3, 6 | |
Click Revenue Metric | Click Revenue, Click $ | 3.4, 6 | |
Requests Metric | Requests | 6 | |
Revenue Metric | Revenue, $ | YES | 4, 7 |
Margin Metric | Margin, M. | YES | 4, 7 |
Purchase Quantity Metric | Purchase Quantity | YES | 4, 7 |
Unique Purchases Metric | Unique Purchases, UPs | YES | 4, 7 |
Unique Purchases per Day Metric | Unique Purchases per Day | 4,7 | |
A/B Test CTR Change | CTR Change, CTR 𝚫 | 5 | |
A/B Test BTR Change | BTR Change, BTR 𝚫 | 5 | |
A/B Test BTR Confidence | BTR Conf. | 5 | |
Yearly Revenue Increase Metric | Yearly Revenue Increase | 5 | |
Alert Metric Value | Value | 8 | |
Alert Metric Prior Day Value | Prior Day Alert Value, Prior Day Value | 8 | |
Alert Metric Value Change | %𝚫 | 8 | |
Alert Metric Value Difference | Difference, Diff. | 8 |
Reporting Dimensions
Name | Abbreviation | Sections |
|---|---|---|
Widget Segment | Widget | 3, 5 |
Product Title | P. Title, Title | 4 |
A/B Test Start Date | Start | 5 |
A/B Test End Date | End | 5 |
A/B Test Winner Variant | Winner | 5 |
Site Search Term | Search Term | 6 |
Product Property Value | P.P. Value, PP:Value | 7 |
Alert Date | Date | 8 |
Alert Segment | Segment | 8 |
Alert Metric | Metric | 8 |
Reporting Filters
Name | Abbreviation | Default value | Sections |
|---|---|---|---|
Device Category | Device | ||
Traffic Channel | Channel | ||
Session Language | Language | ||
Returning Visitor | Returning | ||
Order System | O. Sys. , O:Sys | ||
A/B Test Widget Segment | |||
A/B Test Status | Status | running, success | 5 |
A/B Test Device Category | all devices | 5 | |
Product Title | P. Title, Title | 4 | |
Product Property Name | P.P. Name, PP:Name | brand | 7 |
Alert Segment | Segment | 8 | |
Alert Metric | Metric | 8 |
Advanced
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