What is the value of this report?
In this report, you will get a detailed overview about how the different widgets are performing.
In addition to the well known KPI’s from Google Analytics, this report shows you more accurate metrics generated by the Boxalino Engine. Instead of having metrics per page we are providing this information for each widget. Since we are able to comprehend exactly what was shown on the device of the customer and what she/he clicked on, we provide a new level of Click-Trough-Rate and Buy-Trough-Rate you never had before.
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This page is available with various segmentations which will allow you to understand your performance not only per widget but also per Device, Channel, Region and most importantly per A/B-Test.
Key Dimensions
Widget
Session
Other Dimensions & Filters
Device Category: Device
Traffic channel: Channel
Traffic source: Source
GeoIP region: Region
Variant ID: Variant
Key Metrics
Visitors Metric: Visitors
Customers Metric: Customers
Sessions
Orders
Conversion Rate: CR